On the heels of #HipHop50, we take a nostalgic journey to comb through the cultural impact of FUBU. In this episode, we highlight how Daymond John, J. Alexander Martin, Keith Perrin, and Carlton Brown created a brand that transcended fashion to become a symbol of representation and empowerment within the hip-hop and entertainment community. Tune in as we discuss this iconic brand and business moves that helped ensure their success and legacy in the industry.